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Creativity How to Catch Lightning in a Bottle
Author: George, Ph.D. Gamez

Editorial Reviews
From Library Journal
Psychologist, entrepreneur, and musician Gamez produces motivational and self-hypnosis tapes, hosts a cable television show, and claims over 20 years of experience with creativity enhancement. He asserts that "we are all creative all the time" but believes that most of us are not aware of it. This statement, which is the theme of the book, is followed by everyday examples of creativity. The book goes on to explore the stages of the creative process and ways to acquire new tools to enhance creativity. Especially when one considers the subject matter, this is an uninspiring and uninteresting work. Libraries in need of works on enhancing creativity in adults would do better with Mihaly Csikszentmihalyi's Creativity (LJ 6/15/96). (Illustrations not seen.)?January Adams, Franklin Twp. P.L., Somerset, N.J.
Copyright 1996 Reed Business Information, Inc.

Review
A comprehensive practical program written for writers, artists, performers, entrepreneurs, inventors, and anyone wishing to unleash their creative power. Gamez unlocks the secrets to the creative imagination. He does so by using Neuro Linguistic Programming, self-hypnosis, visualization, and mind-stretching techniques. Also used are non-linear language systems such as dreams, dance and music. Over one hundred practical exercises are sure to spark innovative thinking, remove bocks, and help the reader become more imaginative and creative. Dr. Gamez is a psychologist/musician who has researched the area of creativity for over two decades. He has helped people from all walks of life expand their creative horizons.- Book Description

Creativity: How To Catch Lightning In A Bottle is loaded with tools, techniques and strategies to increase creative ability. Using "Neuro Linguistic Programming", visualization, self-hypnosis and mind-stretching techniques, George Gamez helps readers discover their creative possibilities and teaches them how to nourish their creative spirit, raise their level of inventiveness and have fun creating, be a catalyst for innovative thinking in their group or organization, overcome blocks and move to higher ground, transcend jealous or anger and hurt, communicate their ideas more effectively, dispel myths and misconceptions that limit their creativity, and unleash the vast resources of their creative imagination. Non-linear language systems such as dreams, dance and music are also included for tapping into the intuitive mind. Over 100 practical exercises are provided to unlock the power of the creative imagination. Creativity is sure to spark innovative thinking, remove blocks and help the reader develop a whole new self-concept as an imaginative and creative person. Creativity is quite literally a whole series of workshops under one cover, a valuable addition to any do-it-yourself, self-help collection! -- Midwest Book Review

Through an exploration of the steps of creation, and of the various emotional and environmental elements that can hinder creativity, Gamez teaches the reader to build a creative space that is impervious to doubting voices, even if they are coming from within. Exercises in self-awareness and understanding, as well as brain-storming and idea development, help readers toward a better understanding of and apprciation for their own creative genius . A psychologist, entrepreneur and musician, Gamez knows a thing or two about the process (he released his own acoustic album last summer called Lightning Strikes Again /Apex Records), and what he shares here is invaluable, upbeat, and effective. -- NAPRA ReView, Vol. 7, No. 6, 1996

Product Details
    Paperback: 222 pages
    Publisher: Peak Pubns (October 1996)
    Language: English
    ISBN-10: 0965059030
    ISBN-13: 978-0965059039
    Product Dimensions: 9 x 6 x 0.5 inches

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